GIVE IN TO
YOUR FILLINGS
The latest chocolate experience sees the world-renowned wafers topped with Gooey Caramel and Mint Cookie Fudge, offering a lighter indulgence for chocolate fans. The explosion of flavour sets these wafers apart from the rest making it clear they are a step up from the everyday. This has been KitKat’s most successful new bar launch in the past two years!
PACKAGING
FILLING GOOD.
Building upon the engaging visual language of the packaging, digital promotion included the delicious mess of the ingredients.